We are back in 2026! We proudly celebrate the 10th edition of ConferenceArena – Switzerland’s platform for business events. With more than 100 exhibitors and around 700 industry professionals in past editions, ConferenceArena brings together the MICE and hospitality community from Switzerland and beyond.
Discover relevant partners, build lasting connections and generate real business.
Experience cutting-edge solutions and tools shaping the future of MICE.
Industry leaders share fresh perspectives and proven strategies to inspire your success.
Get hands-on experience with new tools, technologies, and strategies.
Connect with industry leaders, startups, and peers at our evening event with music, drinks, and great conversations.
Join us to celebrate this special milestone. Get together to reconnect, discover new trends, and shape the future of business events.
Connect with qualified MICE buyers and decision-makers from Switzerland and beyond.
Discover new solutions, meet leading suppliers, and get inspired by the latest trends.
Subscribe to our newsletter for exclusive industry insights, MICE highlights, and insider updates — delivered directly to your inbox ahead of ConferenceArena 2026.
Join MICE Connect and become part of the community for business events. Register now to access member benefits, connect with peers and receive your free ticket to ConferenceArena 2026.
Stay up to date with the latest from ConferenceArena. Discover industry trends, behind-the-scenes updates, and expert perspectives from the world of MICE and hospitality.
Get inspired – and stay connected.
Testimonials
Voices from past editions
«The trade fair plays a key role for us as a destination, providing valuable access to the Swiss market and enabling us to strengthen our presence in the MICE segment. We look forward to being part of this important industry event again in 2026.»
Office for Economy
«ConferenceArena brings together innovative minds from the event industry and strengthens Zurich’s position as a hub for business events.»
Hotel Vitznauerhof
«As a Swiss hotel, it is important for us to be able to present ourselves at the trade fair in the MICE segment, which is why this trade fair is an integral part of our planning.»"
Frequently Asked Questions
ConferenceArena is designed for professionals in the MICE, travel, hospitality and event industries – including assistants, marketing & event managers, travel managers, agencies, and decision-makers.
National and regional tourist offices and convention bureaus, hotels, conference and exhibition venues, technology providers and event management specialists, gifting, merchandise and many more.
We’re celebrating the 10th anniversary edition – with fresh formats, strong partners, international speakers and new digital features. It’s a comeback with impact, designed to connect, inspire and elevate your business events experience like never before.
You can get your free ticket by registering as a member. Join MICE Connect and be part of the community. Early registration is recommended. Register here: MICE Connect.
Yes – a detailed overview of the event programme will be available soon. It will include all expert talks, inspiring keynote speeches, hands-on business workshops, and a variety of networking opportunities. We’ll be publishing the full schedule shortly so you can plan your visit and take full advantage of everything the event has to offer.
Absolutely! ConferenceArena is open to all professionals from the industry. Become a MICE Connect member and benefit form a free ticket to ConferenceArena 2026. Become part of the community. Register here: MICE Connect.
Simply visit the Exhibit section and fill out the request form.
We currently offer two standard stand sizes: 6 m² and 10 m². Each includes either a reception counter or a lounge setup. Larger options are available upon request.
Each package includes stand space, basic furniture, power supply, online visibility (including entry in the exhibitor directory), and access to all event features.
Discover a diverse mix of top hotels, event locations, destinations, tech providers, and service agencies from Switzerland and beyond. Explore our exhibitor directory.
We offer attractive sponsorship packages (Silver, Gold, Platinum, Presenting Partner and Guest Country Partner) with high visibility and exclusive benefits. Simply register as a Sponsor and choose your preferred sponsorship package.
Yes, customization is possible.We offer a catalogue of stand furniture and equipment you can choose from to create a setup that fits your brand. All additional items can be rented individually – costs are covered by the exhibitor.
ConferenceArena LLC Fabrikgasse 3c 8810 Horgen Switzerland
Anne Daedelow
Sylt Marketing GmbH